The place where art
Artis is an eclectic restaurant concept, it’s a retreat for anyone who desires excellency, great services, and memorable times. Situated in the heart of the medieval city of Brașov (more precisely in the place where the renamed city walls have been standing gloriously for centuries), Artis reveals details of the past through its visual story and embarks on an adventurous tour through local history, arts and crafts.
The objective of the branding was to create an authentic experience and guarantee a welcoming atmosphere for the end customers through a modern and genuine identity that resonates with the history embedded in the location.
Artis, derived from the Latin genitive 'of art', embodies the ability, skill, and experience required for true creation.
Artis is more than just a name. It’s a brand that’s deeply ingrained in the fundamental principles of creativity. To deliver an unforgettable experience, Artis emphasizes the significance of mastering crafts, which requires a profound knowledge of tradition.
The Artis logo embodies a sense of confidence and timelessness by combining minimalist design with subtle art nouveau curves. This blend of fluidity and structure creates a modern take on traditional heritage, embracing the past while living in the present.
If stone and iron were the expression of force and will, gold imposed power subtly, through spirit, subtlety, and artistic mastery. Even in ancient cultures, gold was associated with the gods, the aura of the sun, rhapsodies and poets sang of it, the “heat” radiated by it being equal to wisdom.
At the pinnacle of creation, craftsmen adorned their creations with small blue stones. This method, along with art nouveau motifs, was used for both cult objects and everyday items. The use of turquoise gemstones added a pop of vibrant blue, complementing the art nouveau curves and further enhancing their beauty.
Nature plays an important role in the art history of the region. We can recognize animals and plants fusioned in the local traditional elements. For decoration, olivin -also known as evening emerald-, was one of the semi-precious stones used due to its mesmerizing greenish-to-black shade.
Hosts an courteous, quiet and solemn ambiance; Encourages expression, brings people together and ensures great experiences.
Contemporary in a
century inspired perspective.
Step into the world of Artis and discover a brand identity that seamlessly blends the past with the present. By marrying the minimalist design of today with elements inspired by the XVI century, Artis is a brand that is both authentic and refined.
The subdued olivine color palette mixed with golden elements creates an atmosphere of elegance that makes clients feel instantly welcomed.
The minimal design approach adds a touch of modernity to Artis’ brand identity, creating a seamless fusion between the past and present. The result is a restaurant that offers a unique dining experience that is both timeless and contemporary.
At Artis, the brand identity is more than just a design choice, it is a reflection of the values that the restaurant embodies – authenticity, refinement, and attention to detail.
Art brings inspiration
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