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Entera

  • Strategy

    Brand Strategy, UX Strategy

  • Design

    UI/UX Design, Art Direction

  • Client

    Entera

Open Project

Challenge

Create a loud voice for a green energy start-up.

Innovation for a better tomorrow

There is no better time than this to build a green future. Entera assumed the role of the partner of those who believe in a sustainable life, fueled by renewable energy. Entera is building a world where innovative technologies and natural resources mean smart solutions for a better life. Entera produces and provides certified green energy in a transparent package for any company in Romania, who wants a sustainable organization and wants to contribute to a change for the better in the environment in which we live.

Our Challange

We are a team of creatives who are excited about unique ideas and help companies start their business journey. Being part of the evolution process from the very first drafts, we learned a lot about green energy, its benefits, and understood our client’s needs and visions. We helped the Entera team to come up with a suitable brand name, find their voice, express their messages both visually and verbally, and guided the transformation of a great concept into reality.

A sustainable future based on renewable energy.

Entera is the smart green energy provider that supplies the tools to contribute directly to a responsible future.

MW Eolian power 0 +
MW Eolian power
MW Solar power 0 +
MW Solar power

Logo

The symbol is inspired by the three syllables of the word en-te-ra, and consists of an abstraction of the letter “e”. Converging lines symbolize the merging of resources of renewable energy – sun, wind, and water.

Naming

Naming // The word entera integrates the concept of “enter” and “terra” which represent the hero archetype and natural approach of the company.

Main colors

Green is the main brand color, symbolizing energy from natural sources. It must be used most often to obtain a consistent brand image in all communication materials.
Forming a strong contrast with green, the color yellow has the role of highlighting important elements such as buttons on the website, words, or important phrases.

Neutral colors

Accent colors

Font family

Entera uses the Pusia font-family: It is a professional, contemporary sans serif family,
with friendly and dynamic shapes. Its subtly curved shapes and attention to detail reflect the character of the brand.

Be the change

A website to promote
a better future.

Throughout their website, Entera encourages society to make a change and join the green energy revolution. Beside a dynamic layout, we integrated online payment and subscription methods for Entera’s clients.

What's more?
Personalized icons.

Custom-made icons for services & energy resources.

Construction

The symbols are configured from the grid of the Entera logo construction.

Inspire
Inspire

The program is dedicated to companies and institutions interested in energy consumption, environmental impact, and the company's most valuable asset - employees.

Share
Share

Iinvolves an integrated system of production and self-consumption of green energy. The takeover and settlement of the surplus energy delivered in the network is ensured by Entera, through the supply contract.

Smart
Smart

The Smart package was created for consumers who appreciate smart solutions, whether we talk about business or home segments.

Switch
Switch

Dedicated to energy consumers who want to make a smooth transition to a more environmentally responsible lifestyle by changing their energy supplier.

Construction

The icons are created using elements from the logo symbol.

Solar energy
Solar energy

Solar power is energy from the sun that is converted into thermal or electrical energy.

Wind energy
Wind energy

Wind turbines convert the kinetic energy in the wind into mechanical power.

Hydro energy
Hydro energy

Hydroelectric energy is a form of energy that harnesses the power of water in motion.

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    Get in touch

    Email us

    For project inquiries & other questions:
    [email protected]